Consistently exceptional strategic writing
Whether it’s thoughtful UX, engaging content, or conversion-focused ad copy, I combine data-driven strategy with the perfect words to bring your message to life.
Ads created for a campaign highlighting frustration among B2B software purchasers (Case study)
90-second explainer video created for the Quartz Network website and paid placements
Full-scale revamp of the “Gift Card” section of Airbnb’s Help Center
Short-form digital ads created for a broad range of ecommerce clients
Long-form digital brochure for Visions CIO Leadership Summit (Note: This sample is a PDF rather than a webpage.)
3-part email series created for sponsors of the Connect HR Leadership Summit
Social media posts created for Quartz Network’s catalogue of trade shows
6-part email series created for Client Giant, an automated gifting company for busy professionals
One of many new webpages created for Quartz Network’s complete rebrand
About JJ
JJ Tyson is an experienced writer and strategist based in Los Angeles. His experience includes agency, in-house, and freelance work across both B2B and B2C products.
If you’re looking for a versatile, strategically-minded creative, use the contact info below to get in touch.